It turns out social media is not all doom scrolling and superficial likes... over on TikTok the reading community is taking the book world by storm.
Book influencers and readers on #BookTok are clocking up the likes and making a real difference at the same time - creating word-of-mouth hits that propel BookTok books into the bestseller charts, and pushing for diversity and inclusion in publishing.
Its secret? #BookTok is just a fun place to be a reader. With video lists like "Books that made me forget I was reading" and "Book I wish I could read again for the first time", as well as the (often brutally!) honest reviews and recommendations, it's also a brilliant way to find your next read.
While most creators on TikTok read across all genres, there is a strong YA community and lots of love for YA fantasy and romance on #BookTok. The TikTok app is restricted to users 13+ and the recommended books can have mature themes so we recommend BookTok for older teens and young adults.
If you’re not sure where to start, this list of top UK TikTokers for Young Adult fans is for you, and check out our list of some of the trending BookTok books too.