Noam Lederman is a musician, educator and author and has built a successful music career combining performance and writing. He has written more than 100 music publications that have sold over a million copies worldwide. In 2014 Noam Lederman founded the company VVinner Music. In April 2015 he was appointed as the Principal of The Academy of Rock - an award-winning franchise of music schools in Asia. Louise Lederman spent many years working in Marketing, PR and Events, predominantly for charities and education companies. She worked for numerous disability charities including the National Autistic Society, Sense and Langdon, and feels she has a deep understanding of disability and SEN (Special Educational Needs). With her experience and knowledge, Louise Lederman has a vision to tailor Jungle Jam for children with SEN.