The LEGO toy company was founded in 1934 by a Danish carpenter who loved making wooden pull toys. From its humble beginnings, the company has lived up to its name - which comes from the Danish phrase meaning to always “play well” - encouraging children to use their imagination and build whatever they can dream up.
In this book, author Jim O’Connor describes how a simple concept - small plastic bricks that snap together - morphed into a cultural phenomenon.
This is Book 45 in the What Was? Series. See all What Was? books here.
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Jim O'Connor is the author of What Was Pompeii? , What Was the Battle of Gettysburg? , Who Is Bob Dylan? , and Where Is the Grand Canyon?
More about Jim O'ConnorGail Herman has written several biographies and nonfiction books, including Who Was Jackie Robinson? and What Is the World Series?
John Hinderliter is an award-winning illustrator and fine artist living in Pittsburgh, Pennsylvania.
More about Who HqSarah Fabiny has written several Who Was? titles, including biographies of Beatrix Potter, Frida Kahlo, Rachel Carson, and Gloria Steinem.
More about Ted Hammond