Quiet, introverted Hadley and rough-around-the-edges Willow have one big main thing in common: both their mums have gained a huge online following sharing every detail of their lives. Hadley’s mum - Phoebe of @PhoebeAndJay fame - loves to share all the terrible, down and dirty bits about raising kids while Willow’s mum Rosalind at the up-and-coming @MoonbeamsAndMarigold basks in the glow of motherhood.
If getting all her life's moments (including an almost decade old viral potty training video) shared online isn't enough, Hadley’s starting a new school in a new neighbourhood and desperately trying to keep her mum’s identity a secret while Willow is struggling with a recent life-changing announcement from her mum who, it turns out, is not getting out of the influencer world anytime soon.
As the two girls build a friendship and share the pains of having mumfluencers, they come up against the same question - how long will they have to share their lives with everyone?
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Elissa Brent Weissman is the author of The Short Seller, Nerd Camp, Nerd Camp 2.0, Standing for Socks, The Trouble with Mark Hopper, and the editor of Our Story Begins. She lives in Baltimore, Maryland. Visit her at EBWeissman.com.
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